THE ROYALE CURSE
CLASH ROYALE
Haunted tech is a horror trope in cinema. So, for Halloween, we spoofed it to promote Clash Royale’s mobile game.
Work featured on Adage (editor’s pick), Adweek, and Little Black Book.
“A chilling long-form ad from DAVID New York.”
“Clash Royale is cursed in the game’s creepy Halloween horror ad.”
Role: Creative Director, Copywriter